Mabel's Labels vs Name Bubbles:
Which Kids' Name Labels Are Worth It?

A clear, no-fluff side-by-side on durability, ordering, shipping, designs, and real-life hold-up.

Shop Mabel's Labels Combo Packs

If you have ever spent time hunting for a missing water bottle in a bin of identical water bottles, we see you.

Labeling your kid's stuff sounds like a tiny task. Then you sit down to actually do it, open a browser tab, and suddenly you are deep in a comparison spiral between two of the biggest names in kids' labels: Mabel's Labels and Name Bubbles. Both look great. Both promise durability. Both have happy parents leaving glowing reviews!

So, which one actually makes sense for your school year, daycare drop-offs, or camp packing list?

We've laid out the side-by-side so you don't have to. No fluff, just a clear look at how we compare to our friends at Name Bubbles on the things parents actually care about: durability, ease of ordering, shipping, designs, and how well our labels hold up to the chaos of real life.

TLDR: Mabel's Labels vs Name Bubbles, Which Is Better?

Mabel's Labels and Name Bubbles both offer durable, waterproof, dishwasher- and laundry-safe name labels for kids. The main differences come down to ordering experience, bundle options, and shipping, with Mabel's Labels offering free shipping with no minimum and more guided combo packs.

Mabel's Labels offers free shipping with no minimum, ready-made bundles for school, daycare, sports, and camp, plus a Build Your Own Combo option that lets parents customize their pack to fit their kids' needs.

Quick Comparison Table

FeatureMabel's LabelsName Bubbles
WaterproofYesYes
Dishwasher safeYesYes
Laundry safeYesYes
Product rangeLabels, clothing labels, shoe labels, bag tags, allergy labels, Senior labels, gift-packs and household labelsLabels, clothing labels, shoe labels, luggage tags, allergy labels, and senior labels
Bundles and combo packsReady-made packs for school, daycare, campAvailable, fewer guided bundles
Combo customizationYes, Build Your Own ComboNo
Customization (colors/colours, icons, fonts, themes)Wide range with visual previews, and a streamlined way to shopWide range, but it can take a bit more digging to find exactly what you need
Ordering experienceStep-by-step, guided, comboMore product-by-product
Free shippingYes, no minimumTypically requires a minimum purchase
Ships toCanada and the USCanada and the US
PricingMid to premium, value-driven through combo packsMid-range, lower entry price points
Satisfaction GuaranteeYes, 100% Satisfaction Guarantee with refunds, reprints, or exchangesA "Smiles Guarantee" with replacements to make it right

Best for

  • Mabel's Labels: Families who want ready-made combos and free shipping
  • Name Bubbles: Families who prefer product-by-product selection

Mabel's Labels vs Name Bubbles by Category

What are the Differences in Baby Bottle Labels from Name Bubbles vs Mabel's Labels?

Both Mabel's Labels and Name Bubbles offer reusable baby bottle labels designed to withstand dishwashers, sterilizers, and daily use.

For new parents, labeling bottles is one of those small tasks that quickly becomes a daily reality. Both Mabel's Labels and Name Bubbles offer labels that can withstand the chaos of feeding time, with both companies offering write-on-wipe-off name labels.

Name Bubbles' pack includes a hydro pencil, while we recommend using a wet-erase marker to avoid the wax build-up.

Baby Bottle Label FeatureMabel's LabelsName Bubbles
Number of labels3620
Pen includedNo (wet-erase recommended)Yes (Hydro pencil included)
Price per label~$0.72~$1.15–$1.25
DurabilityWaterproof, sanitizer-safe reusableWaterproof, sanitizer-safe reusable
Dishwasher safeYesYes

Are Daycare Labels Better from Mabel's Labels or Name Bubbles?

Daycare labels need to cover a wide range of items, including bottles, clothing, shoes, and comfort items that go back and forth daily.

…sippy cups, pacifiers, blankets, diapers, creams, and that one special stuffie that absolutely cannot get lost (you know the one!)

Both brands cover the essentials parents need for daycare. We offer a dedicated daycare combo pack designed around what providers typically ask for, plus a Build Your Own Combo option if your daycare has a specific list or your kid has unique needs (think extra clothing labels, fewer shoe labels, but more bag tags).

Name Bubbles offers daycare-friendly options too, usually selected as individual products or smaller curated packs.

If you want one click and done, our ready-made daycare combo makes it easy, with cute designs and the perfect amount of labels ready for everything you need!

Should I Get School Name Labels from Mabel's Labels or Name Bubbles?

In short, Name Bubbles organizes school labels by design preference, while Mabel's Labels organizes by age and use.

Name Bubbles groups its school labels by design first, so you'll often see the same pack offered in versions like preschool unicorn, kindergarten unicorn, or school unicorn. The structure stays fairly consistent, and the main choice is which theme you prefer, with a wide range of fun, themed designs that make it easy for kids to pick a style they love.

We start with the age or stage first, like preschool, kindergarten, or middle school, and each combo pack is built with the right mix of sizes and quantities for that group, along with age-appropriate designs and icons. So younger kids get playful options like firetrucks or butterflies, while older kids get more mature, age-aligned styles within a ready-made combo.

For maximum value, our Ultimate Back-to-School Combo skips age categories altogether and includes the most labels in one bundle, with the freedom to choose any design across our full collection (from littles to middle school!)

It's an award-winning, best-selling school combo designed for families who want it all in one go.

Shop the Ultimate Back-to-School Combo

What's the Difference Between Name Bubbles and Mabel's Labels Camp Labels?

Both brands offer camp label solutions, but Mabel's Labels focuses on simplified, all-in-one packs while still offering customization through Build Your Own Combo.

Name Bubbles offers camp labels where you can browse a wide range of designs and put together a custom camp label pack, or choose from ready-made options like a day camp pack or sleepaway camp pack. With the custom option, you choose between iron-on or stick-on labels, depending on your preference.

We keep it nice and simple with two main camp options, each with plenty of variety already built in. Our Day Camp Label Pack covers all the essentials for items that go back and forth each day, while the Sleepaway Label Pack is a larger, all-in-one set designed to label everything from clothing and toiletries to gear like sleeping bags, water bottles, and shoes.

For even more flexibility, we also offer a Build Your Own Combo, where you can mix and match label types, sizes, and designs to create a fully customized set. It gives families a wide range of options, while still guiding them toward a balanced mix that covers everything they need for camp. Plus, it allows more flexibility with your budget!

Where Mabel's Labels and Name Bubbles Actually Differ

Mabel's Labels vs. Name Bubbles: Which Has Better Durability Over Time?

Both Mabel's Labels and Name Bubbles offer highly durable labels designed for daily wear, including dishwasher and laundry use.

Both are dishwasher safe and laundry safe. The honest answer most parents land on: both hold up well when applied properly to clean, dry surfaces (no shortcuts here). Real-life durability comes down to surface prep more than brand difference.

A key difference shows up in guarantees:

  • Mabel's Labels offers a 100% Satisfaction Guarantee at any time, with refunds, exchanges, or replacements if you're not happy.
  • Name Bubbles offers a "Smiles Guarantee," which provides replacements if there's an issue with your order.

Mabel's Labels vs. Name Bubbles: Are the Clothing Labels the Same?

Overall, both brands offer similar applications and performance, with differences mainly in testing transparency.

Mabel's Labels and Name Bubbles both offer stick-on clothing labels that apply to the care tag, with no iron required. Both are designed to survive repeat washes, making this one of the closest head-to-head categories between the two brands.

One key difference is in product testing and compliance:

  • Mabel's Labels routinely undergoes third-party safety testing. Our products are tested regularly by a CPSIA-approved independent testing facility, and we make our Safety Compliance Certificate publicly available.
  • Name Bubbles focuses on meeting required safety standards for children's products, though they do not publicly outline the same level of ongoing third-party testing documentation.

Are Mabel's Labels or Name Bubbles Easier to Apply?

Both Mabel's Labels and Name Bubbles use peel-and-stick application for their main labels, requiring no ironing or special tools.

Stick-on labels are stick-on labels. Clean the surface, peel, press, done. Both brands use this approach for their main waterproof labels and clothing labels. Both brands hold up well.

Video: Applying Mabel's Labels

Bundles and Build Your Own Combo: What's the Better Option Between Mabel's Labels and Name Bubbles?

The key difference is that Mabel's Labels emphasizes guided combo packs and customization, while Name Bubbles leans more toward individual product selection.

We offer ready-made packs for school, daycare, and camp, which work well if you want a complete pack picked for you, without needing to calculate how many of each size you'll need.

The bigger flex is our Build Your Own Combo option, where you choose the mix of waterproof labels, clothing labels, shoe labels, and bag tags that actually matches your kid's setup. No paying for products you will not use, no piecing together separate orders at 11 pm.

Name Bubbles offers some ready-made packs and individual products, and it works for them. The build-your-own-bundle approach is less central to their site's setup.

Pricing Difference Between Mabel's Labels and Name Bubbles?

Both brands sit at a similar mid to premium price point (the quality reflects that!). Name Bubbles often has lower individual entry prices, which can look appealing at a glance. We tend to deliver value through bundles, where you get a coordinated label set in one purchase, and Build Your Own Combo lets you control the mix so you are not paying for items you do not need.

The honest answer: it depends on how much you are buying, but free shipping generally makes Mabel's Labels the smartest answer.

Price Comparison: Name Bubbles vs Mabel's Labels

ProductPack sizePricePer label
Clothing Labels
Name Bubbles: Custom Clothing Labels 80$25.99 USD$0.32
Mabel's Labels: Tag Mates
Better deal
100$23.00 USD$0.23
Multi-Use Labels
Name Bubbles: Small Rectangle Name Labels 64$22.99 USD$0.40
Mabel's Labels: Small Rectangle Labels
Better deal
80$21.50 USD$0.27
Baby Bottle Labels
Name Bubbles: Baby Bottle Write-On Labels 10$17.99 USD$1.80
Mabel's Labels: Baby Bottle Labels
Better deal
36$25.75 USD$0.72

Prices in USD unless noted. Per-label cost based on USD pricing. Mabel's Labels is cheaper per label in all three categories! Prices as of May 2026.

What Are the Shipping and Delivery Differences Between Mabel's Labels and Name Bubbles?

This is one of the cleanest differences between the two brands.

Mabel's Labels offers free shipping with no minimum. Whether you are buying one shoe label pack or a full camp combo, the shipping cost is always the same: zero!

Name Bubbles typically requires a minimum purchase to qualify for free shipping, and the threshold can vary by promotion and by country. For smaller orders, paid shipping usually applies.

For a quick top-up order, this matters. For a big back-to-school haul, it may matter less, but still skews the math.

Mabel's Labels vs Name Bubbles: Your Top Questions, Answered

Are Mabel's Labels better than Name Bubbles?

Mabel's Labels and Name Bubbles both offer durable, waterproof labels. Mabel's Labels stands out for free shipping with no minimum, guided combo packs, and a 100% Satisfaction Guarantee. Name Bubbles remains a high-quality option.

Which labels last longer in the dishwasher?

Mabel's Labels and Name Bubbles both offer dishwasher-safe, waterproof labels designed for repeated use. In real-world conditions, both perform similarly when applied correctly to clean, dry surfaces. So the longevity depends more on application and surface type than on brand.

Can you customize a Mabel's Labels combo pack?

Yes. Mabel's Labels offers a Build Your Own Combo option that lets parents pick the exact mix of waterproof labels, clothing labels, shoe labels, and bag tags they need.

Do Mabel's Labels or Name Bubbles offer free shipping?

Mabel's Labels offers free shipping with no minimum purchase, making it a consistent option for both small and large orders. Name Bubbles typically requires a minimum purchase to qualify for free shipping, with thresholds that may vary by promotion or location.

Which offers better value: Mabel's Labels or Name Bubbles?

Mabel's Labels and Name Bubbles are both priced in the mid-to-premium range, with value depending on how you shop. Mabel's Labels often provides better overall value through bundled combo packs and free shipping with no minimum.

Name Bubbles may offer lower starting prices on individual items, but the total cost can increase depending on how many products you need and where you're shipping to.

Mabel's Labels and Name Bubbles: The Quick Side-by-Side

Mabel's Labels
Name Bubbles
Free shipping
  • Free shipping with no minimum
  • Typically requires a minimum order
Bundles / Combos
  • Ready-made combo packs for school, daycare, camp, sports and more
  • Build Your Own Combo option
  • Leans more product-by-product
  • Some customizable sets
Design library
  • Broad range of beautiful colors/colours, icons, fonts, and themes
  • Broad range of beautiful colors/colours, icons, fonts, and themes
Safety
  • Routinely undergoes third-party safety testing
  • Tested regularly by a CPSIA-approved independent testing facility
  • Focuses on meeting the required safety standards for children's products
Product range
  • Covers the essentials
  • Also extends into household organization labels
  • Covers the essentials
Durability
  • Waterproof, dishwasher safe, and laundry safe
  • Waterproof, dishwasher safe, and laundry safe — very closely matched

Labels are one of those small purchases that quietly save you from a surprising amount of daily chaos. Lost water bottles, missing hoodies…those replacements add up fast! Both Mabel's Labels and Name Bubbles deliver durable, long-lasting labels that do what they promise.

Where the difference shows up is in the experience of how quickly you can get exactly what you need; things like built-in combos, more customization options, and free shipping can make the process feel a lot more doable.

If you want the short version: go with the option that feels the most seamless from start to finish. For many parents, that ends up being us.